Connect local SEO, paid advertising and your dealership’s sales process. Purchase marketing separately or combine it with GCR’s website, inventory and CRM Lite tools.
Your next customer may find you in local search, see an advertisement or browse a cart in your inventory before contacting your team. GCR connects those parts of your marketing with services built for golf cart dealers.
Choose the work your dealership needs: establish your local search foundation, develop content, manage paid campaigns or connect marketing with your website and lead process. We’ll define the services, locations and budget in your proposal.
Keep your website or build on GCR
You can purchase digital marketing separately and keep your current website. We recommend the GCR website platform so we can work with the website and inventory tools we provide. With another platform, we’ll review access and capabilities to establish what we can implement and measure.
There is no guaranteed ranking, lead volume or sales result with either option. The right scope depends on your market, website, inventory, budget and sales process.
Foundational SEO is the technical and on-page setup of your website with your local market in mind. It includes aligning the site with the appropriate Google Business Profile and using relevant location and service markup. The purpose is to give your dealership a sound starting point for being understood in search.
This foundation is part of Starter and carries into the higher packages. It does not, by itself, mean an ongoing content creation campaign.
Gold and Platinum: content and off-page SEO
Gold and Platinum add content creation and off-page SEO work to develop your presence beyond the initial website setup. The scope addresses both your website and Google Business Profile, with support for dealerships operating in multiple locations.
Growth includes Gold SEO; Enterprise includes Platinum SEO. We’ll agree the work for your locations before you choose a package.
GCR offers Google and Meta advertising management. We’ll discuss your dealership’s locations, available inventory and goals to scope the campaign work and agree a budget.
Advertising management is included in the Enterprise package scope. Digital marketing is also available separately; the channels and management services for a standalone engagement will be quoted for your dealership.
Management fees and advertising spend are separate
Your advertising spend pays for media on the advertising platforms. It is separate from GCR’s package or management fees. Your proposal should show both the service cost and the agreed advertising budget.
Connect your marketing with your website and inventory
Marketing gives shoppers a reason to visit. Your website gives them a place to explore your dealership and its available carts. GCR’s website and inventory services bring those parts of the customer experience together.
A website for your dealership
GCR provides dealer websites as part of its packages. If you’re reviewing both your website and your marketing, we can discuss them together. If you’re keeping an existing site, we’ll identify the access needed for the agreed marketing work.
Inventory and pricing management
The inventory manager is where you manage your inventory and pricing. It has a different role from CRM Lite, which manages leads and the sales pipeline, and from the separate full dealership management system.
GCR Marketplace inventory access is included in the package foundation. It is distinct from Facebook Marketplace posting and from paid advertising.
Choose how your carts get posted to Facebook Marketplace
Dealer-initiated posting
The regular posting tool lets your team manually initiate Facebook Marketplace posts from the backend to personal profiles. This tool is included in Starter.
Automated listing posts
The automated Facebook Marketplace service posts your inventory listings to Marketplace automatically. It is included in Growth and Enterprise.
These posting options are separate from managed Meta advertising. Choose the posting workflow that fits your team, then discuss paid advertising as its own service.
Give your team a clear lead and follow-up process
CRM Lite lets your dealership manage leads, salespeople by location and the sales pipeline. Your team can add walk-ins and record traffic sources alongside other customer information.
It also includes a sales dashboard, marketing-source metrics and the ability to track customer activity and journeys on the website. These tools help your team understand where inquiries come from and manage the next sales conversation.
Keep follow-up responsibilities clear
Use CRM Lite to manage leads and move opportunities through your team’s sales process. Any separately delivered follow-up or email marketing work must be specified in your proposal.
CRM Lite is part of the GCR package foundation. Purchasing standalone marketing does not automatically include the CRM or the other software in a package.
Understand the sources behind your sales activity
CRM Lite’s dashboard brings marketing-source information into the sales conversation. Website journey information and manually recorded walk-ins and sources can help your team evaluate which channels contribute to the pipeline.
Growth also includes an advanced dashboard combining analytics, Google Business Profile and Search Console information. Enterprise inherits the Growth foundation.
Discuss ROI with the right records
CRM Lite supports evaluating profitable sources from an ROI perspective. The usefulness of that view depends on the source, sales and cost information available. During scoping, we’ll establish what can be tracked and which inputs are needed for your dealership’s reporting.
Buy marketing separately or as part of a GCR package
Keep your existing website and request a standalone marketing proposal, or choose a package that combines the website and software foundation with the appropriate level of marketing support.
Standalone digital marketing
Quoted for your dealership
Agree the services, locations, website access and reporting scope you need. GCR software and package entitlements are not automatically included.
GCR Starter
From $300 / month
The foundation includes a website, inventory management, CRM Lite, Foundational SEO, GCR Marketplace inventory access and the manual Facebook Marketplace posting tool.
GCR Growth
From $995 / month
Adds Gold SEO, content creation, automated Facebook Marketplace and the advanced combined reporting dashboard to the Starter foundation.
GCR Enterprise
Custom pricing
Adds Platinum SEO and scoped Google and Meta advertising management to the Growth foundation. Advertising spend is separate.
These are package starting prices, not standalone SEO or advertising rates. Location count and agreed services affect pricing. The comparison highlights the services relevant to digital marketing; your proposal will define the complete inclusions and terms.
Can I hire GCR for marketing without replacing my website?
Yes. Digital marketing can be purchased separately. We’ll review your current website and available access before agreeing the work. We recommend the GCR platform, but a GCR website is not a requirement for discussing standalone marketing.
What is the difference between Foundational, Gold and Platinum SEO?
Foundational SEO is the initial technical and on-page setup for your local presence. Gold and Platinum add content creation and off-page SEO for the website and Google Business Profile. Gold is included in Growth and Platinum in Enterprise. Your proposal defines the deliverables, cadence and locations covered at each level.
Can you support a dealership with multiple locations?
Yes. The SEO offering supports multiple locations, and CRM Lite supports managing salespeople by location. We’ll agree the locations and services covered in your proposal; pricing depends on scope.
Is advertising spend included in the package price?
No. Advertising spend is separate from GCR service fees. Enterprise includes scoped Google and Meta advertising management; your proposal will identify the management scope and separate media budget.
Is Facebook Marketplace automation the same as Meta advertising?
No. Marketplace automation posts your inventory listings. Meta advertising is managed paid advertising. Starter includes a manual posting tool; Growth and Enterprise include automated Marketplace posting.
Does CRM Lite include a full DMS?
No. CRM Lite manages leads, salespeople, the sales pipeline and related reporting. Inventory management handles inventory and pricing. The full DMS is a separate offering.
Do you guarantee rankings, leads or sales?
No. Marketing outcomes depend on factors including your market, budget, website, inventory and sales process. We’ll define the work and reporting scope clearly without promising a particular result.
How do I get a standalone marketing price?
Tell us about your current website, locations, services of interest and advertising budget, if applicable. We’ll discuss a proposal for that scope. The package starting prices above are not standalone marketing prices.
The GCR dealer experience
Hear from dealerships working with GCR
“We're a small operation here at Aledo Golf Carts, so having a partner who actually gets it makes a huge difference. Golf Cart Resource Dealer Services has been that partner for us. They know this industry inside and out, and their marketing tools have genuinely helped us look more professional online, show off our inventory the right way, and bring in more customers than we could on our own.”
Aledo Golf CartsDealer recommendation
“GCR's ability to stay in front of market trends is beyond impressive. They are highly receptive to feedback, always ready to adjust to our growing needs and have played a pivotal role in our success.”
Chris BoteroOwner, Botero Carts
Dealer feedback describes the broader GCR experience. It is not a measured SEO or advertising case study, and it does not establish campaign ROI or a specific ranking or sales result.
